---
title: "WORLDEF – eCommerce & Retail"
description: "The world’s leading e-commerce and retail forum, connecting the global commerce ecosystem and shaping the future of digital commerce."
source_url: "https://worldef.com/"
---

# WORLDEF – eCommerce & Retail

> The world’s leading e-commerce and retail forum, connecting the global commerce ecosystem and shaping the future of digital commerce.

---

OUR PURPOSE

Shaping the Future of eCommerce & Retail Together
=====================================================

[About Us ](https://worldef.com/about/)

![Video](https://worldef.com/wp-content/uploads/2026/01/photo-1540575467063-178a50c2df87-1.jpg)WORLDEF PRIME ANTALYA 2026 | TEASER TRAILER

Watch

Commerce. Innovation. Growth.
-----------------------------

December 8-10, 2026 | ANTALYA

[Events ](https://worldef.com/events/)

How we drive impact
-------------------

- Events
- Magazine
- Stakeholders

![WORLDEF Prime Antalya 2026](https://worldef.com/wp-content/uploads/2026/03/antalya2026-homecard-768x278.png)

REGISTER NOW

### WORLDEF Prime Antalya 2026

Dec 8-10, 2026

Antalya, Türkiye

3,000+

Attendees

150+

Exhibitors

80+

Countries

[REGISTER NOW ](https://worldef.com/events/worldef-prime-antalya/)

![WORLDEF Dubai 2027](https://worldef.com/wp-content/uploads/2026/02/dubai2027-homecard-768x330.png)

REGISTER NOW

### WORLDEF Dubai 2027

Jan 26-28, 2027

Dubai, UAE

18,000+

Attendees

200+

Exhibitors

80+

Countries

[REGISTER NOW ](https://worldef.com/events/worldef-dubai-2027/)

![WORLDEF Istanbul 2026](https://worldef.com/wp-content/uploads/2026/01/ist26-homecard-768x328.png)

PAST EVENT

### WORLDEF Istanbul 2026

Jun 11-13, 2026

Istanbul, Türkiye

30,000+

Attendees

240+

Exhibitors

50+

Countries

[PAST EVENT ](https://worldef.com/events/worldef-global-summit-2026/)

![WORLDEF Dubai 2026](https://worldef.com/wp-content/uploads/2026/01/dubai26-homecard-768x344.png)

PAST EVENT

### WORLDEF Dubai 2026

Feb 12-14, 2026

Dubai, UAE

18,000+

Attendees

200+

Exhibitors

80+

Countries

[PAST EVENT ](https://worldef.com/events/worldef-dubai-2026/)

[![May-Jun 2026](https://worldef.com/wp-content/uploads/2026/06/worldef-mag-mayjun2026-cover.png)](https://worldef.com/magazine/)

May 2026

[See More ](https://worldef.com/magazine/)

[![Mar-Apr 2026](https://worldef.com/wp-content/uploads/2026/05/worldef-apr-march-2026-mag-cover.png)](https://worldef.com/magazine/)

March 2026

[See More ](https://worldef.com/magazine/)

[![Jan-Feb 2026](https://worldef.com/wp-content/uploads/2026/02/Ekran-Resmi-2026-02-23-12.39.44-780x1024.png)](https://worldef.com/magazine/)

January 2026

[See More ](https://worldef.com/magazine/)

[![Oct-Nov-Dec 2025](https://worldef.com/wp-content/uploads/2026/01/Ekran-Resmi-2025-11-13-14.17.40-768x1010-1-1.jpg)](https://worldef.com/magazine/)

October 2025

[See More ](https://worldef.com/magazine/)

[![Apr-May-Jun 2025](https://worldef.com/wp-content/uploads/2026/01/WhatsApp-Image-2025-08-22-at-15.17.29-768x1025-1.jpeg)](https://worldef.com/magazine/)

April 2025

[See More ](https://worldef.com/magazine/)

[![Jan-Feb-Mar 2025](https://worldef.com/wp-content/uploads/2026/01/Ekran-Resmi-2025-08-27-11.23.05-768x1020-1-1.jpg)](https://worldef.com/magazine/)

January 2025

[See More ](https://worldef.com/magazine/)

ABOUT OUR PARTNERS### Explore Our Partners by Category

Discover the brands and innovators shaping global commerce. Explore the ecosystem driving cross-border growth.

[Explore all partners ](https://worldef.com/stakeholders)

[![Government Partners](https://worldef.com/wp-content/uploads/2026/04/government-partners2.png)

#### Government Partners](https://worldef.com/stakeholders/#government)[![Strategic Partners](https://worldef.com/wp-content/uploads/2026/04/strategic-partners-card.png)

#### Strategic Partners](https://worldef.com/stakeholders/#strategic)[![Business Partners](https://worldef.com/wp-content/uploads/2026/04/business-partners2.png)

#### Business Partners](https://worldef.com/stakeholders/#business)[![Community Partners](https://worldef.com/wp-content/uploads/2026/04/community.png)

#### Community Partners](https://worldef.com/stakeholders/#community)[![Media Partners](https://worldef.com/wp-content/uploads/2026/04/media.png)

#### Media Partners](https://worldef.com/stakeholders/#media)

Trusted by Industry Leaders

![Alibaba](https://worldef.com/wp-content/uploads/2026/04/alibaba-2.png)![Amazon](https://worldef.com/wp-content/uploads/2026/04/amazon-1.png)![Dubai CommerCity](https://worldef.com/wp-content/uploads/2026/04/dubai-commercity.png)![eBay](https://worldef.com/wp-content/uploads/2026/04/ebay.png)![Google](https://worldef.com/wp-content/uploads/2026/04/google-2.png)![Noon](https://worldef.com/wp-content/uploads/2026/04/noon-2.png)![Trendyol](https://worldef.com/wp-content/uploads/2026/04/trendyol-1.png)![Türkiye İş Bankası](https://worldef.com/wp-content/uploads/2026/04/turkiye-is-bankasi-1.png)![Walmart](https://worldef.com/wp-content/uploads/2026/04/walmart-2.png)![WorldFirst](https://worldef.com/wp-content/uploads/2026/04/worldfirst-1.png)![Alibaba](https://worldef.com/wp-content/uploads/2026/04/alibaba-2.png)![Amazon](https://worldef.com/wp-content/uploads/2026/04/amazon-1.png)![Dubai CommerCity](https://worldef.com/wp-content/uploads/2026/04/dubai-commercity.png)![eBay](https://worldef.com/wp-content/uploads/2026/04/ebay.png)![Google](https://worldef.com/wp-content/uploads/2026/04/google-2.png)![Noon](https://worldef.com/wp-content/uploads/2026/04/noon-2.png)![Trendyol](https://worldef.com/wp-content/uploads/2026/04/trendyol-1.png)![Türkiye İş Bankası](https://worldef.com/wp-content/uploads/2026/04/turkiye-is-bankasi-1.png)![Walmart](https://worldef.com/wp-content/uploads/2026/04/walmart-2.png)![WorldFirst](https://worldef.com/wp-content/uploads/2026/04/worldfirst-1.png)

Spotlight
----------

[See More ](https://worldef.com/news)

[![Amazon India’s Seller Count Surpasses 2 Million](https://worldef.com/wp-content/uploads/2026/09/amazon-indias-seller-count-surpasses-2-million.jpg)](https://worldef.com/2026/09/08/amazon-india-sellers-2-million/)[### Amazon India’s Seller Count Surpasses 2 Million](https://worldef.com/2026/09/08/amazon-india-sellers-2-million/)

[![Saudi Arabia’s E-Commerce Market Reaches $10 Billion in July Sales](https://worldef.com/wp-content/uploads/2026/09/saudi-arabias-e-commerce-market-reaches-dollar10-billion-in-july-sales.jpg)](https://worldef.com/2026/09/08/saudi-arabias-e-commerce-market/)[### Saudi Arabia’s E-Commerce Market Reaches $10 Billion in July Sales](https://worldef.com/2026/09/08/saudi-arabias-e-commerce-market/)

Latest News & Analysis
---------------------------

[See More ](/news/)

[MARKETPLACES### Amazon India’s Seller Count Surpasses 2 Million

Amazon India announced that the number of sellers on its e-commerce marketplace has surpassed 2 million. More than 300,000 new sellers joined the platform over the past 12 months, marking...

Uğur Gürbes•8 hours ago](https://worldef.com/2026/09/08/amazon-india-sellers-2-million/)[FINTECH### Saudi Arabia’s E-Commerce Market Reaches $10 Billion in July Sales

E-commerce sales carried out via Mada cards in Saudi Arabia increased by 11.8 percent on a monthly basis in July 2026, reaching 37.6 billion Saudi riyals ($10 billion). Sales, which...

Uğur Gürbes•9 hours ago](https://worldef.com/2026/09/08/saudi-arabias-e-commerce-market/)[MARKETPLACES### Netflix and Shopee Form E-Commerce Partnership in Southeast Asia: ShopeeVIP+ Launches

Netflix has launched its first e-commerce partnership in Southeast Asia with Shopee, the e-commerce platform under Sea. The ShopeeVIP+ subscription program introduced as part of the partnership combines shopping benefits...

Uğur Gürbes•11 hours ago](https://worldef.com/2026/09/08/netflix-and-shopee-ecommerce-partnership/)[AI### Anthropic Enables Retailers to Build Their Own Shopping Agents

Anthropic has released a new “commerce agent blueprint” that enables retailers, marketplaces, and e-commerce platforms to develop their own AI-powered commerce agents on top of Claude models. The ready-made architecture...

Uğur Gürbes•1 day ago](https://worldef.com/2026/09/07/anthropic-retailers-shopping-agents/)[E-COMMERCE### Jordan Assumes Presidency of the Arab World’s E-Commerce and Financial Inclusion Group

Jordan has assumed the presidency of the E-Commerce and Financial Inclusion Working Group of the Arab Permanent Postal Committee (APPC). The decision was made during the APPC’s 49th meeting, held...

Uğur Gürbes•1 day ago](https://worldef.com/2026/09/07/jordan-assumes-presidency-e-commerce/)

Connecting the Global E-Commerce & Retail Community
-------------------------------------------------------

50K+

Annual Participants

80+

Countries Represented

1500+

Exhibitors

500+

Expert Speakers

Host WORLDEF at Your City
-------------------------

WORLDEF's Host Partner Model enables local hosts to bring WORLDEF to their own cities.

[Host WORLDEF in Your City](/become-partner/)Newsletters
-----------

Subscribe for the industry's biggest e-commerce news

#### WORLDEF Weekly Digest

Every week, you can get the best of WORLDEF's coverage on e-commerce trends and insights.

#### AI & Technology Update

Stay informed about the latest developments in AI, machine learning, and retail technology.

#### Event Newsletter

Get exclusive updates about upcoming WORLDEF events, early bird offers, and speaker announcements.