Ebru Savur

Ebru Savur is a senior businesswoman and executive serving as the E-Commerce & Omnichannel Director at Olka Group / Skechers Turkey, with more than 15 years of e-commerce experience in Turkey’s luxury consumption, ready-to-wear, and sportswear sectors.

Education

Ebru Savur completed her undergraduate education at the Faculty of Engineering of Ege University between 1999 and 2004. She expanded her academic career internationally by pursuing a master’s degree at MIP-Politecnico Di Milano, one of Italy’s prestigious institutions, between 2008 and 2009. As part of her education, she also attended Hamburg University of Technology (Technische Universität Hamburg-Harburg). To support her development in the digital world, she participated in certificate programs at Bahçeşehir University in 2013.

Career Journey

In the early years of her professional career, Savur focused on marketing and retail operations and gained experience at global brands such as Beiersdorf and Debenhams Retail PLC.

Vakko (2011 - 2015): She served as E-commerce Manager at one of Turkey’s well-established luxury fashion brands, managing the company’s digital sales channels.

Beymen (2015 - 2020): She continued her career in the luxury retail sector at Beymen, where she managed the brand’s digital growth and operational processes as E-Commerce Manager for nearly five years.

Olka Group / Skechers Turkey (2020 - Present): Joining the group in March 2020, Savur has been leading the brand’s online operations, product management, and omnichannel strategies. She currently continues her role as E-Commerce & Omnichannel Director.

Areas of Expertise and Industry Vision

Specialized in data-driven marketing, personalized customer experience, and omnichannel integration, Savur leads projects focused on seamlessly combining physical retail with digital channels. She also participates as a speaker in industry panels, talks, and podcast broadcasts (such as RevoTalks), sharing her expertise on e-commerce trends and user experience.