Afşin Kaya

He has been working in technology and design since the early 2000s, with over a decade of professional experience focused on business software. His work spans product design, UX/UI, process planning, and information architecture.

He helps teams and leaders build better software and deliver meaningful outcomes. With experience across SaaS, mobile, and enterprise systems, he focuses on driving clarity, execution, and measurable progress. Whether scaling a product, improving user experience, or managing complex delivery, he brings the structure and thinking needed to move initiatives forward. He typically gets involved early to help scope the product, shape the user experience, define requirements, and guide teams through delivery, working across business, design, and engineering to maintain alignment.

He is currently the Product Lead at CoreFactor, where the team works with businesses that need software to solve real problems. Whether starting from scratch or improving an existing system, they focus on clarity, speed, and eliminating anything that wastes time or resources.