LEADER

Z. Hande Topçu

ALSHAYA GROUP TÜRKİYE | Kıdemli E-Ticaret Müdürü

Hande Topçu is a seasoned professional with over 15 years of experience in e-commerce and marketing communications. She has a robust background in meeting profitability targets and developing campaigns that align with brand objectives. Her expertise spans creating both online and offline annual marketing plans, managing category communications, and developing communication calendars that support promotions.

Hande has a wealth of knowledge in profitability and loss management and possesses strong skills in performance marketing. Her capabilities also extend to team management and motivation.

Throughout her career, Hande Topçu has developed numerous successful digital campaigns and strategies. She currently serves as a Senior E-Commerce Manager at Alshaya Group Turkey.

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