Alejandro Ayestarán is the Co-founder and Chief Revenue Officer (CRO) of 3fin, a company dedicated to helping Amazon FBA sellers optimize their cash flow and grow profitably. Based in Madrid, Spain, Alejandro is passionate about leveraging analytics and technology to drive business success. He holds a Bachelor of Business Administration degree from IE University, where he honed his analytical and communication skills. Prior to founding 3fin, Alejandro worked as a brand strategist at Unybrands and as a business development associate at Amazon, where he supported Spanish companies in scaling through digital strategies. His international experience in Spain, Italy, and the UK brings diverse insights to the 3fin team.