Rihab is an experienced eCommerce Coach and Consultant, specializing in helping SMEs optimize and scale. She collaborates with clients to develop tailored marketing strategies that foster growth, focusing on store performance, innovative advertising, and brand development. Committed to sustainable growth, Rihab leverages data-driven performance marketing to help businesses thrive in competitive markets and expand their global reach. She also supports business teams in executing these strategies, ensuring smooth implementation and measurable results. With clients across the UK, Australia, the USA, and the Gulf, Rihab brings a wealth of international experience. As a trusted YouTuber in the eCommerce space, she shares expert insights and actionable advice, empowering entrepreneurs to succeed in the fast-paced world of online business.