AI is transforming e-commerce by enabling businesses to offer personalized shopping experiences, streamline operations, and boost efficiency. Key applications include AI-powered product recommendations, automated customer service through chatbots, and predictive analytics for inventory management. By analyzing customer data, AI can help businesses understand preferences and optimize marketing campaigns. AI also enhances supply chain management, ensuring faster deliveries and reducing costs. To leverage AI for growth, businesses must integrate the right tools into their platforms, continuously analyze data, and adapt strategies to market trends. Embracing AI technology can significantly drive long-term success and increase competitive advantage in e-commerce.