Marketplaces - WORLDEF

TikTok Shop Increases Seller Commissions Across Europe

TikTok is preparing to further strengthen its global leadership ambition in the field of social commerce by increasing sales commissions in European Union markets. Sellers in Germany, France, Italy, Spain and Ireland will see that, as of 8 January 2026, the TikTok Shop commission rate they pay per transaction has increased from 5% to 9%. Thus, the commission rate in Europe will reach the same level as the United Kingdom, which is TikTok Shop’s most mature market.

TikTok Shop informed sellers of the commission increase this week, describing the change as a critical step in its strategy of building a content-focused “marketplace of the future.” TikTok aims to offer more advanced tools, improved analytics systems, stronger logistics services and support infrastructures for sellers and content creators with the additional revenue to be generated.

While the commission rate in some sub-category products will be reduced to 7%, sellers who join the platform after 8 January will be able to make an advantageous start by paying 4% commission during their first two months.

United Kingdom Performance Shows the Way

The success of TikTok Shop in the United Kingdom has become a fundamental reference point for its European expansion. The process, which started slowly in 2021, has now transformed into one of the country’s fastest-growing e-commerce channels.

According to industry data, the platform’s Black Friday sales increased by more than 50% compared to last year; one of the most important factors enabling this growth was the 85% increase in the number of sellers. In addition, the participation of major brands such as Samsung, Marks & Spencer, Clarks and Sainsbury’s proves that TikTok Shop is also gaining acceptance on the corporate side.

European Growth Accelerates During a Period of Changing Competition

The commission increase comes in the middle of TikTok’s rapid expansion strategy. While Temu and Shein are experiencing slowdown in Europe due to rising regulatory pressure and operational costs, TikTok Shop, on the contrary, is creating a strong growth momentum. The company is preparing to launch integrated fulfillment services similar to Amazon FBA after becoming operational in five countries within just a few months in Europe.

TikTok Shop May Surpass Its Chinese Competitors!

According to projections by market research organizations such as ECDB, TikTok Shop may surpass not only Temu and Shein in global GMV by 2025, but also established international platforms such as AliExpress and eBay. This scenario could make the platform one of the fastest-scaling digital marketplaces in the world.

While the European expansion is still at an early stage, analysts consider it highly likely that TikTok Shop will enter new markets in Europe as well. It is emphasized that the instant shopping experience integrated with short videos offers an advantage that traditional e-commerce platforms cannot easily replicate.

TikTok Revolutionises Shopping Journey in MENA

Meesho Makes a Record Debut on the Stock Exchange; Company Valuation Reaches $8.8 Billion

The India-based e-commerce platform Meesho made one of the strongest stock market debuts in recent years following its public offering in Mumbai. The company both entered among the country’s most valuable technology startups and demonstrated the investment appetite for digital commerce targeting the mass market.

Meesho shares rose between 53% and 60% on the first day of trading; at the end of the day, they reached 170.09 rupees on the BSE and 175 rupees on the NSE. Thus, the share price rose well above the IPO price of 111 rupees. The surge pushed the valuation of the SoftBank- and Peak XV Partners–backed company into the $8.5–$8.8 billion range.

Meesho Collected More Than 79 Times Oversubscription

Investors placed demand amounting to approximately $28 billion for the company’s $603–604 million IPO. This means that more than 79 times subscription was collected. Institutional investors’ strong interest continued despite uncertainty in the anchor investor process.

A Breakthrough Moment for India’s Affordable E-Commerce Segment

Meesho grew with a two-sided marketplace model that connects small manufacturers in India’s tier-two and tier-three cities with consumers seeking affordable prices. With ultra-low-cost products such as dresses starting from four dollars, the company built a large user base. The company carved out a unique position in a market where giants like Amazon and Walmart-owned Flipkart operate.

“Meesho Has Several Levers To İncrease Profitability”

The company’s most important differentiator is that it does not charge commissions from sellers. In addition, advertising revenues are only 2.5% of the total merchandise value, whereas the global average is between 5–10%. This gives Meesho a significant advantage for expanding margins in the future.

“Meesho has several levers to increase profitability,” said Sunny Agrawal, Head of Research at SBICAPS Securities, noting that analysts issued a “buy” recommendation with a target price of 200 rupees and that operating profitability could be possible by March 2027.

However, Meesho reported a loss of 39.4 billion rupees and revenue of 94 billion rupees in the fiscal year ending in March.

Record Ipo Wave Reshaping India’s Capital Markets

Meesho’s stock market debut took place at a time when India is experiencing a strong IPO cycle. More than 300 IPOs in the country have raised over $19 billion by early December this year. India’s annual IPO volume is expected to surpass last year’s record of $20.5 billion in 2025. The country is the world’s fourth-largest IPO market. Successful public offerings by technology-focused companies such as Groww and PhysicsWallah have strengthened investors’ appetite for digital platforms.

However, despite optimism, risks remain: Nearly half of the 333 companies that went public this year are currently trading below their offering price. Sharp fluctuations in major companies like Lenskart Solutions have also fueled debates over whether startup valuations are excessively inflated. Analysts state that Meesho’s strong performance may ease market tension to some extent. HDFC Securities CEO Dhiraj Relli described this as “an important milestone for India’s homegrown e-commerce sector.”

Deeper Penetration Into Smaller Cities Targeted With New Capital

Meesho plans to use part of the proceeds from the IPO to improve its logistics capacity, expand its seller network, and penetrate India’s smaller cities more rapidly. According to experts, this strategy is of critical importance given the country’s rapidly expanding consumer base.

Choice Equity Broking emphasizes that Meesho has “built a strong competitive moat” and that improvements in its unit economics position the company on a clear path toward sustainable profitability.

As India’s technology-focused IPO cycle is expected to continue into 2026 and beyond, Meesho’s successful listing may also pave the way for a new generation of digital startups targeting the growing mass-market segment.

Meesho to Raise $484 Million in Indian IPO

Amazon to Invest $35 Billion in India by 2030

Amazon has announced a major new plan that will mark a turning point in India’s digital and economic transformation. The company revealed that it will invest more than $35 billion in the country by 2030.

The announcement was made during the sixth edition of the Amazon Smbhav Summit, reaffirming the company’s long-term commitment to strengthening infrastructure, advancing artificial intelligence innovation, and empowering small businesses in India.

Amazon Is India’s Largest Foreign Investor

This new investment builds on the nearly $40 billion Amazon has already deployed in India. According to the Economic Impact Report by Keystone Strategy, Amazon is the largest foreign investor, the largest enabler of e-commerce exports, and one of the top job creators in the country.

To date, Amazon’s investments have helped:

Digitize more than 12 million small businesses,
Enable $20 billion in e-commerce exports,
Support 2.8 million jobs across India in 2024.

For the next five years, Amazon has identified three strategic priorities: AI-driven digitization, export expansion, and job creation.

“We Will Increase E-Commerce Exports to $80 Billion by 2030”

By 2030, the company aims to support 3.8 million direct, indirect, and seasonal jobs in India. This growth will be powered by Amazon’s expanding logistics network, strengthened technology infrastructure, and increasing operational capacity.

Amit Agarwal, Amazon Senior Vice President for Emerging Markets, said: “We are proud to have been part of India’s digital transformation journey over the last 15 years. In the coming years, we will continue enabling growth by bringing AI to millions and increasing e-commerce exports to $80 billion by 2030.”

Major Expansion of Digital and Physical Infrastructure

So far, Amazon has built one of India’s most comprehensive logistics and technology ecosystems, including:

Fulfillment and distribution centers
Transportation and delivery networks
Data centers
Digital payments infrastructure
Advanced technology and AI solutions

Under its new plan, the company aims to further expand this infrastructure, help small businesses scale faster, and integrate India more deeply into global supply chains.

Making Artificial Intelligence Accessible to Everyone

At the core of Amazon’s strategy is the goal of bringing AI technologies to all segments of society.

By 2030, Amazon plans to:

Provide AI tools to 15 million small businesses,
Transform the shopping experience for hundreds of millions of consumers through technologies like Lens AI, Rufus, and multilingual interfaces,
Deliver AI education to 4 million government school students through curriculum programs, career tours, hands-on AI labs, and teacher training initiatives.

These efforts support India’s national vision of “AI for All.”

A Transformational Decade Ahead for India

The Keystone report highlights that Amazon’s impact extends well beyond its marketplace creating significant employment across packaging, logistics, manufacturing, transportation, and technology sectors. Analysts view Amazon’s 2030 roadmap as a strong vote of confidence in India’s long-term economic outlook.

One expert commented: “Amazon is positioned as a catalyst for India’s digital future. This investment marks the beginning of a transformative decade for the country.”

As India continues to emerge as one of the fastest-growing digital economies in the world, Amazon’s $35 billion investment is expected to accelerate progress in AI capability, exports, entrepreneurship, and digital inclusion.

U.S. Urges India to Ease E-Commerce Inventory Rules

South Korean Police Raid Coupang Over Major Data Leak

South Korean police raided Coupang’s headquarters in Seoul over a massive data leak that has affected nearly two-thirds of the country’s population. The raid was conducted as part of an ongoing investigation into the details of the data breach.

Coupang, South Korea’s most popular online shopping platform, offers rapid delivery of a wide range of products, from groceries to electronic devices, serving millions of customers. However, the company recently experienced a significant data leak, alerting its customers that their names, email addresses, phone numbers, shipping addresses, and some order histories were exposed. The company clarified that payment information and login credentials were not affected.

33.7 Million Coupang Customers’ Personal Information Leaked

Coupang reported to authorities that the personal information of 33.7 million customers was leaked, which accounts for nearly two-thirds of the country’s population. In response, Seoul police carried out a “search and seizure” operation at Coupang’s South Korean headquarters. The police described the operation as a “necessary measure” in their investigation of the data leak. Seventeen officers from the cybercrime investigation unit participated in the raid, and law enforcement emphasized that a “comprehensive investigation” would be carried out based on the evidence obtained.

Last week, President Lee Jae Myung called for swift punishment for those responsible for the scandal. Seoul authorities stated that the data breach occurred through Coupang’s overseas servers between June 24 and November 8. The company only became aware of the incident last month and reported the alleged culprit — a former employee who is a Chinese national — to the police. The suspect has not been apprehended yet.

Coupang is now facing a class-action lawsuit in the United States, where its global headquarters is located.

“Coupang Must Present Clear Measures on How It Will Take Responsibility”

Seoul’s presidential office stated that Coupang needs to provide a clear explanation on how it will compensate users whose data was stolen. Presidential Chief of Staff Kang Hoon-sik said, “Coupang must present clear measures on how it will take responsibility if damages occur.”

This case follows a major security breach at South Korea’s largest mobile carrier, SK Telecom. In August, a cyberattack exposed the data of approximately 27 million users, and the company was fined 134 billion won (91 million dollars) as a result.

South Korea Frequently Targeted by Cyberattacks!

South Korea, one of the world’s most digitally connected countries, has also been a frequent target of cyberattacks, particularly from North Korea. Last year, according to South Korean police, North Korean hackers infiltrated a South Korean court’s computer network and stole sensitive data, including individuals’ financial records. Last month, according to Yonhap, South Korean authorities suspected a North Korean hacker group was behind the recent cyberattack on the cryptocurrency exchange Upbit, which led to the unauthorized withdrawal of 44.5 billion won worth of digital assets.

Coupang Faces the Largest Data Breach in Its History, Nearly 34 Million Users Affected

Amazon Announces Its Largest-Ever Fee Reduction in Europe

Amazon has implemented one of its most comprehensive pricing restructures in recent years, announcing reductions in seller fees and Fulfilment by Amazon (FBA) charges across Europe. The move is widely seen as a strategic response to intense competition from ultra–low-cost marketplaces such as Shein and Temu. The new referral and FBA fees will come into effect gradually in mid-December and early February.

Amazon states that the initiative has been made possible through “ongoing operational efficiencies and technological innovations.” The average commission reduction per item sold in Europe will be €0.17; however, several categories will benefit from significantly larger reductions. Products priced at €20 or below—a segment largely dominated by Asian e-commerce competitors—are at the center of Amazon’s updated fee strategy.

Referral Fees on Home Products Drop from 15% to 8%

Under the new structure, referral fees for home products priced at €20 or less will fall from 15% to 8%. Analysts note that this shift may encourage sellers to offer more affordable products. Apparel, accessories, groceries, nutritional supplements, and pet products are also included in the revised fee categories.

Industry experts stress that Amazon’s aggressive pricing adjustment is closely tied to the rapid expansion of discount-driven platforms. Shein and Temu have gained a strong foothold in Europe’s low-price segment by offering extremely cheap goods shipped directly from Chinese manufacturers.

Rapid Expansion of Amazon Haul

In response, Amazon has been expanding Amazon Haul, the low-cost storefront it launched in the United States last year. Haul is now active in the United Kingdom, Germany, France, Spain, and Italy. A large portion of the thousands of products offered on Haul come from Chinese suppliers specifically invited by Amazon. These unbranded goods are often sold through Amazon’s first-party model and shipped directly from Asia.

However, the new fee reductions also underscore Amazon’s commitment to supporting Western third-party sellers. By lowering operational costs, the company aims to help EU-based small and medium-sized businesses (SMEs) remain competitive in an increasingly price-driven market. European sellers collectively sold more than 1.3 billion products worldwide on Amazon last year, and the company expects that number to rise even further under the new pricing model.

“One of Our Largest-Ever Fee Reductions”

“We want to ensure that Amazon remains the most advantageous platform for businesses to grow,” the company said, describing the update as “one of our largest-ever fee reductions.”

Analysts predict that this fee overhaul may drive broader shifts across Europe’s e-commerce landscape, prompting competing platforms to reassess their pricing strategies and encouraging sellers to diversify their product ranges and expand into international markets.

Amazon Takes Its Low-Cost E-Commerce Service Global to Challenge Shein and Temu

Takealot Launches “Get It Now” Service for Faster Delivery

South Africa’s leading e-commerce platform Takealot has announced its most ambitious step yet in the rapidly growing “quick commerce” segment: a new instant-delivery pilot service called “Get It Now.”

Takealot launched the “Get It Now” service in partnership with Mr D. This feature aims to deliver daily essentials and popular products within minutes by leveraging Mr D’s extensive driver network. The pilot is currently available in selected areas of Cape Town, Johannesburg, and Pretoria. Take alot positions this initiative as a new speed standard in online shopping, aligned with international examples such as Checkers Sixty60, Instacart, and Doordash.

Products Will Display a “Get It Now” Label

According to Take alot, eligible products on the platform will now feature a “Get It Now” label. When customers choose this option, items will be processed through “TakealotNOW” and delivered within minutes via the Mr D app. In this way, delivery times will drop from hours to just a few minutes.

“We Are Building an E-Commerce Ecosystem That Truly Understands What South Africans Want”

The company notes that e-commerce in South Africa has grown rapidly since the pandemic, and customer expectations around delivery speed have changed significantly. Takealot’s Chief Marketing Officer, Karla Levick, stated: “Take alot is not just South Africa’s number one shopping app. Together with Mr D, we are building an e-commerce ecosystem that truly understands what South Africans want. And nothing makes people happier than getting exactly what they need, exactly at the moment they need it—in just minutes.”

Takealot Is Building a Fully Integrated Digital Ecosystem

The launch of Get It Now follows a series of value-added services Takealot has introduced in recent years. Through its loyalty programme TakealotMORE, introduced in 2024, the company offers customers benefits such as unlimited free delivery on Takealot, Mr D, and TakealotNOW; free grocery delivery from Pick n Pay at in-store prices; and complimentary access to News24. These services are offered for less than 4 rand per day. This approach is part of Take alot’s strategy to integrate e-commerce, food delivery, grocery delivery, and instant retail into one unified ecosystem.

Take alotNOW’s Head, Marnus Engelbrecht, stated: “In 2023, we pioneered instant delivery for general merchandise in South Africa with the launch of TakealotNOW. The feedback we received showed that South Africans want instant service not only for groceries but across all product categories. Get It Now takes this vision a step further.”

More Than 1,000 Products Available for Fast Delivery

According to industry experts, if the pilot proves successful, Get It Now may expand nationwide and set a new standard for instant delivery beyond grocery items. With more than 1,000 products already offered under the fast-delivery option, Take alot demonstrates strong positioning in ultra-fast logistics, micro-fulfilment centers, and real-time inventory management. Customers who wish to try the service can check availability and browse eligible products by downloading or updating the Takealot app on Android or iOS.

Takealot Group Transforms South African Logistics with the Launch of TFS

Amazon Launches 30-Minute “Ultra-Fast Delivery” Pilot Program in the United States

Amazon has begun testing a new “ultra-fast” delivery program in Seattle and Philadelphia, aiming to deliver orders within 30 minutes or less as the company seeks to strengthen its position in the fast-growing quick-commerce market. The pilot represents Amazon’s most ambitious move yet into a space historically dominated by platforms like DoorDash, Uber Eats, Instacart, Gopuff, and Jokr.

With this service, customers can order a wide range of essential items such as fresh produce, dairy products, electronics, over-the-counter medicines, pet supplies, snacks, cosmetics, and seasonal goods. Prime members will be able to access this new delivery speed for $3.99, while non-Prime users will pay $13.99. Orders under $15 will also incur a $1.99 small-basket fee, mirroring pricing trends across the instant-delivery market.

Smaller and Smarter Fulfillment Centers

According to Amazon, the service relies on new micro-fulfillment centers designed for hyper-efficient picking and packing. These compact, localized warehouses are strategically positioned in dense urban areas to minimize delivery distances and allow couriers to make deliveries at record speeds.

In a company blog post, Amazon stated: “This model prioritizes the safety of employees picking orders, reduces the distance delivery partners need to travel, and enables faster fulfillment.”

Industry analysts say Amazon has been shifting from traditional large-scale fulfillment centers to a more compact network of facilities under 15,000 square feet. According to research by LogisticsIQ, adoption of micro-fulfillment solutions is expected to grow 30% annually through 2030 as retailers race to meet consumers’ expectations for near-instant delivery.

“Amazon Ultra-Fast” Was Launched in the UAE in October

The 30-minute delivery offering follows Amazon’s launch of the “Amazon Ultra-Fast” service in the United Arab Emirates in October, where some customers received their orders in as little as six minutes. The company is also testing rapid grocery delivery in major European cities such as London, Milan, and Madrid seen as a response to the rise of dark-store models.

Meanwhile, competitors like Walmart and Target are aggressively expanding their own quick-delivery programs. Walmart is scaling its Express Delivery service (under 60 minutes), while Target recently announced a partnership to integrate Shipt’s fastest delivery tier into its Drive Up program.

A Strategic Shift After Prime Now

This new initiative is considered the natural successor to Prime Now, the one-hour delivery service Amazon launched in 2014 and discontinued in 2021. All rapid-delivery features are now being integrated directly into Amazon’s main app a strategy analysts say enhances customer experience and strengthens Amazon’s logistics ecosystem.

In June, the company announced it would invest more than $4 billion to triple the size of its delivery network by 2026. Part of this investment includes automation, expanded last-mile hubs, and electric delivery vehicles to accelerate urban fulfillment.

Customers Can Already Try the Service

Users in Seattle and Philadelphia can check whether 30-minute delivery is available in their area by looking for the “30-Minute Delivery” option in the Amazon app’s navigation bar. After placing an order, customers can track their delivery in real time and tip drivers digitally.

Quick Commerce Becomes the New Battleground

As U.S. consumers increasingly expect same-day or even same-hour delivery, Amazon’s pilot program signals a major shift in the retail landscape. According to McKinsey, nearly 50% of U.S. consumers see “ultra-fast delivery” as a decisive factor when purchasing everyday goods.

If the pilot succeeds, analysts predict Amazon will roll out 30-minute delivery to at least 10 more cities by the end of 2026 positioning the company as one of the strongest players in the rapidly expanding quick-commerce market.

Amazon Launches 15-Minute Delivery in UAE

eBay Launches the Livestream Shopping Era in Germany

eBay has brought its livestream shopping experience from the United States and the United Kingdom to Germany. The company launched its livestream feature in an effort to keep pace with strong competitors such as TikTok Shop, Whatnot and Fanatics, which are rapidly expanding in the market. However, experts point out that this move is a delayed step for the platform.

eBay launched its livestream shopping feature in Germany on November 29, 2025 at Comic Con Stuttgart. As part of the event, the company hosted live broadcasts by well known sellers at its dedicated booth in Hall 10 for two days. The first livestream was held by Jannik Alfter, owner of Crocus Cards, known for Pokémon products and trading cards. eBay Live will initially focus on collectibles and fashion categories and plans to expand its product range in 2026.

Although eBay Live has been active in the United States for more than three years, its entry into the German market is considered a significantly delayed step. Competitors have already begun dividing the market.

eBay’s Claim of Being One of the First Sparks Debate

eBay’s statement that it is “one of the first platforms to introduce the livestream shopping format in Germany” has been criticized by industry experts. Platforms such as Whatnot, Fanatics Live and Voggt had entered the German market as early as 2024. TikTok Shop also launched in Germany in March 2025 and quickly built a massive user base.

According to data from analytics firm EchoTik, TikTok Shop generated approximately 19 billion dollars in global sales in the third quarter of 2025. During the same period, eBay’s total global sales volume reached 20.1 billion dollars. This shows that TikTok is getting very close to challenging eBay in the collectibles category, where eBay has historically been dominant. The figures clearly explain why eBay is now investing aggressively in livestream commerce.

Technical Issues and Strategic Missteps Have Set eBay Back

eBay’s livestream strategy has been criticized not only for being late but also for several mistakes made throughout the process. Although eBay Live was already active in the United Kingdom in 2024, company executives miscommunicated the launch date, raising concerns about internal communication issues.

In addition, for a long period, the company encouraged small sellers not to join eBay Live but instead to build their livestream presence on rival platforms such as TikTok, Whatnot and Instagram. This led many sellers to grow their communities and customer bases outside of eBay.

On top of this, eBay Live experienced serious technical problems in the past. For example, the Elton John charity event ended in a major failure due to poor image quality, lag and stream interruptions. Although eBay has stated that it has improved the platform since then, criticism remains that the user experience still lags behind competitors.

A Critical Turning Point for eBay

The livestream shopping move in Germany may represent a comeback opportunity for eBay. However, with giants like TikTok, Whatnot and Fanatics expanding rapidly, eBay faces significant challenges. The company must address two key questions: Can it quickly strengthen its technical infrastructure and expand category access? Can it win back sellers who have grown on rival platforms? Investors and sellers are closely watching how quickly eBay will respond to these challenges.

eBay Acquires Social Marketplace Tise

Amazon to Invest $50 Billion to Expand AI and Supercomputer Infrastructure for U.S. Government Agencies

AWS‘s new investment will add approximately 1.3 gigawatts of computing capacity across all classification levels in the AWS Top Secret, AWS Secret, and AWS GovCloud (US) regions. This expansion provides government agencies with access to AWS’s reliable infrastructure and comprehensive AI services, helping advance America’s leadership in artificial intelligence.

Amazon has announced an investment of up to $50 billion to expand artificial intelligence and supercomputer capabilities for AWS U.S. government customers. This investment, planned to be implemented by 2026, will add AI and supercomputer capacity of approximately 1.3 gigawatts by building data centers with advanced computing and networking technologies in the AWS Top Secret, AWS Secret, and AWS GovCloud (US) regions.

Federal Agencies to Gain Expanded Access to AI Services

Federal agencies will gain expanded access to comprehensive AI services, including model training and customization with Amazon SageMaker AI, model and agent deployment with Amazon Bedrock, and leading open-weight foundational models such as Amazon Nova, Anthropic Claude, AWS Trainium AI chips, and NVIDIA AI infrastructure. These new capabilities will be available to U.S. government customers in the AWS Top Secret, AWS Secret, and GovCloud (US) regions and will strengthen America’s leadership in AI while providing federal agencies with the secure, scalable infrastructure needed for next-generation innovation.

This investment will accelerate exploration and decision-making processes for government agencies in their official duties. By integrating AI with simulation and modeling data, agencies will now be able to perform tasks that once took weeks or months within hours, using autonomous experimental guidance and real-time feedback loops.

What Does Amazon’s New Investment Promise?

Research teams will be able to process global security data in real-time across hundreds of variables, converting complex pattern analyses into actionable insights instantly, while drastically reducing massive datasets. Advanced computing will enable fragmented supply chain, infrastructure, and environmental data to be merged into a unified picture.

Defense and intelligence workflows, which once required weeks of manual analysis, can now automatically detect threats and create response plans by processing satellite imagery, sensor data, and historical patterns. The integration of AI with modeling and simulation will drive progress in solving America’s most complex challenges with unprecedented speed and precision.

This investment will further solidify America’s leadership in AI and will allow federal agencies to access innovative systems more quickly, while also transforming critical tasks from industrial base missions to national security, scientific research, autonomous systems development, cybersecurity, energy innovation, and health research.

Amazon’s investment also directly supports the priorities outlined in the Administration’s Artificial Intelligence Action Plan and contributes to other advanced computing initiatives deployed on secure, U.S.-based AI and cloud infrastructure.

Garman: Investment Will Fundamentally Transform How Federal Agencies Use Supercomputing

AWS CEO Matt Garman said, “Our investment in AI and cloud infrastructure specifically built for government will fundamentally transform how federal agencies use supercomputing.” He continued, “We are expanding access to advanced AI capabilities that will help agencies accelerate critical missions, from cybersecurity to drug discovery. This investment will remove the technological barriers that have held the government back and further cement America’s leadership in the AI era.”

Amazon’s investment emphasizes the strategic importance of AI and supercomputing to maintain technological superiority, safeguard critical infrastructure, and drive industrial innovation. Federal customers and supporting industries share a common vision on the combination of AI and HPC, coordinating expert AI models, agents, and natural language interfaces, and enabling researchers and engineers to explore complex problems through conversation.

This represents a fundamental shift from traditional HPC workflows, where scientists would specify challenges and receive AI-driven suggestions supported by high-accuracy simulations and analyses.

Building on the Foundation of Government Innovation

The announcement highlights AWS’s leadership in government cloud computing and its support of over 11,000 government agencies. AWS’s proven commitment to large-scale government innovation has been defined by over a decade of first-place successes across many sectors:

2011: Launched AWS GovCloud (US-West), becoming the first cloud provider to build infrastructure for government security and compliance requirements;
2014: Introduced AWS Top Secret-East, becoming the first commercial cloud with an accredited air-gapped environment to support classified workloads;
2017: Launched AWS Secret Region, becoming the first cloud provider accredited for all U.S. government data classifications;
2018-2025: Expanded government cloud infrastructure with AWS GovCloud (US-East), AWS Top Secret-West, and AWS Secret-West regions.

AWS has the expertise to build infrastructure at all scales and provide comprehensive security, compliance, and governance tools for both unclassified and classified data, enabling federal agencies to focus on mission outcomes instead of managing complex, on-premise systems.

Amazon Q3 2025 Revenue Up 13% as AWS and AI Drive Profit Growth

The Countdown for the Mindsite Brand – Marketplace Performance Summit Has Begun!

The Mindsite Brand – Marketplace Performance Summit brings together Türkiye’s leading e-commerce brands and industry leaders. The summit promises a comprehensive program that will address the evolving dynamics of marketplaces and the performance trends shaping 2025.

The Mindsite Brand – Marketplace Performance Summit will take place on December 4th at HAN Spaces in Beşiktaş, Istanbul. This year, for the first time, the “Brand Marketplace Performance Report” will be shared at the summit. The report offers rich content ranging from marketplace statistics to category benchmarks, visibility analysis to category champions.

Mindsite Brand – Marketplace Performance Summit Aims to Provide a New Perspective to the E-Commerce Ecosystem

The Mindsite Brand – Marketplace Performance Summit is organized to share the findings of the latest report and provide a new perspective to Turkey’s e-commerce ecosystem. During the event, marketplace dynamics will be evaluated in light of data-driven insights, together with leading e-commerce brands and industry stakeholders.

The summit will focus on four main themes:

Marketplace statistics: A data-driven overview of Türkiye’s e-commerce marketplaces, growth trends, and competition dynamics.
Category benchmarks: Comparative insights showing how brands perform within and across categories.
Category champions: The top brands standing out in visibility, price stability, content quality, and engagement.
E-commerce best practices in 2025: Data-driven strategies and approaches that help brands achieve measurable growth.

Throughout the summit, key findings from the report will be combined with real-world brand examples, showcasing how leading companies have increased visibility, strengthened competitiveness, and built flexibility across marketplaces. Attendees will receive exclusive early access to the Marketplace Performance Report 2025 after the launch.

Program Flow:

09:30 – 10:00 – Registration & Networking
10:00 – 10:30 – Opening Remarks
10:30 – 11:30 – E-Commerce Panel
11:30 – 12:15 – Report Launch Presentation
12:15 – 12:45 – Award Ceremony

What’s Included in the Brand Marketplace Performance Report?

E-commerce marketplaces in Türkiye are becoming more competitive and dynamic each year. Pricing strategies, visibility, content accuracy, and customer engagement have become key factors determining brand success. The Mindsite Marketplace Performance Report was prepared to help brands better understand this transformation. The report aims to provide a clear, data-driven framework that allows brands to measure and improve their marketplace performance.

Using data collected from over 250 subcategories on the Mindsite platform, performance was analyzed through the “Brand Performance Index” methodology developed in collaboration with Metheus Consultancy, ETID, and Inveon. More than 30 metrics, including product visibility, pricing, content quality, and logistics performance, were evaluated. This revealed how brands are positioned on digital shelves and how these positions change over time.

Through the report, brands can objectively assess their performance, identify areas for improvement, and strengthen their competitive advantage with data.

About Mindsite

Mindsite is a platform that helps e-commerce professionals boost their online sales by tracking and analyzing e-commerce metrics such as product availability, price and promotion strategy, product content, brand visibility, and more. By using data from over 320 retailers across 14+ countries, it enables users to turn data into actionable insights while sending alerts to optimize their daily operations. This ensures that their strategies and actions are in perfect harmony.

Click here to register for the summit!

What Should E-Commerce Sellers Expect from Q4 2025?