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EU Parcel Delivery Market Shows Competitive Conditions, New Report Finds

Parcel Delivery in Europe

Parcel delivery markets in Europe appear broadly competitive, according to a new Copenhagen Economics study, as the EU reviews whether e-commerce parcel delivery should face new sector-specific rules.

The European Union’s parcel delivery market shows no evidence of structural competition problems, according to a new study by Copenhagen Economics prepared for PostEurop. The report comes as the European Commission reviews the EU regulatory framework for postal and delivery services and considers whether a future EU Delivery Act should extend regulation to e-commerce parcel delivery.

The study examines whether parcel delivery services linked to online shopping operate under effective competition. It focuses on three main areas: market structure, firm conduct, and market performance. According to the report, the evidence points to a sector with multiple operators, active entry, moderate margins, and a wide range of delivery options for consumers.

The issue has become more important as e-commerce continues to reshape the postal and logistics landscape in Europe. Letter volumes have been declining, while parcel volumes linked to online retail have grown. This has created a policy question for regulators: should e-commerce parcel delivery be treated as part of traditional postal regulation, or should it remain mainly governed by competition law and general market rules?

Parcel delivery markets in Europe

Copenhagen Economics argues that the current evidence does not support broad ex ante regulation of e-commerce parcel delivery. The report says that any new regulation should be based on a clear theory of harm and evidence of market failure. Without such evidence, it warns that regulation could create the risk of regulatory failure by weakening investment, innovation, and competitive pressure.

One of the report’s central findings is that e-merchants have significant bargaining power in the parcel delivery market. Online retailers and platforms are the direct buyers of delivery services. They select operators, negotiate contracts, and decide which delivery options are offered to consumers at checkout. Large e-commerce companies, in particular, can use their parcel volumes to negotiate better prices and service conditions.

The report also highlights that the European parcel delivery market includes a wide range of operators and business models. These include national postal operators, pan-European carriers such as DHL, DPD, UPS, GLS, and FedEx, regional providers, out-of-home delivery specialists, consolidators, and vertically integrated platforms such as Amazon, Allegro, and Vinted. This variety suggests that competition is not based only on price, but also on speed, convenience, network coverage, tracking, and returns.

Market concentration in parcel delivery is also lower than in traditional letter mail. The report states that the leading operator in parcel markets typically holds a share of around 37 to 50 percent, while the main operator in letter markets often holds between 82 and 94 percent. This difference is important because it shows that parcel delivery has a more distributed competitive structure than legacy postal services.

The study also finds that entry barriers in parcel delivery are relatively low. New operators can enter by focusing on specific parts of the value chain, such as last-mile delivery, parcel lockers, regional networks, or cross-border consolidation. The report notes that the number of domestic and cross-border parcel delivery operators has increased over the past decade, suggesting that new companies have been able to enter and expand.

Profitability levels also appear moderate. According to Copenhagen Economics, parcel operators’ EBIT margins typically ranged between 2.5 and 9 percent, averaging 5.5 percent in 2025. The report argues that these margins are not consistent with systematic excessive pricing. It also says that higher prices for cross-border delivery largely reflect higher costs, including longer distances, coordination between operators, customs procedures, and lower volumes.

For consumers, the report finds that parcel delivery services are generally accessible and affordable. Online shoppers across Europe can often choose between home delivery, parcel lockers, and pick-up or drop-off points. The report also says service quality is broadly similar across urban and rural areas, with reliable, timely delivery and high consumer satisfaction.

However, the report does not suggest that the market is free from all concerns. It acknowledges that competition issues can arise in specific cases, particularly where firms hold strong positions or where platform power affects logistics markets. But it argues that these concerns are better addressed through existing competition law rather than a broad new regulatory framework for parcel delivery.

The policy conclusion is clear: Copenhagen Economics says a new EU Delivery Act should avoid imposing sector-specific regulation on e-commerce parcel delivery unless clear market failures are demonstrated. It also argues that extending the postal universal service obligation to e-commerce parcels could create an uneven playing field between universal service providers and other parcel operators.

For Europe’s e-commerce sector, the debate matters because delivery is now a core part of the online shopping experience. Fast, affordable, and reliable parcel delivery affects conversion rates, customer satisfaction, marketplace competition, and cross-border trade. As the EU considers its next regulatory steps, the report suggests that policymakers should be cautious about applying traditional postal rules to a fast-changing parcel delivery market.

DHL and USPS Sign $10 Billion Deal to Reshape U.S. E-Commerce Deliveries

DHL and USPS Sign $10 Billion Deal to Reshape U.S. E-Commerce Deliveries

The logistics industry witnessed one of its largest partnership agreements in recent years as DHL eCommerce and the United States Postal Service (USPS) announced a long-term exclusive contract valued at more than $10 billion. The agreement strengthens a relationship that has existed for over 25 years and signals a new phase in the evolution of last-mile delivery across the United States.

Under the agreement, DHL eCommerce will continue to manage parcel pickup, sorting, and transportation through its nationwide network of 19 automated hubs, while USPS will remain the exclusive provider responsible for final-mile delivery. The partnership gives DHL access to USPS’s extensive delivery infrastructure, which serves more than 170 million addresses across over 41,000 ZIP Codes six days a week.

A Strategic Move for U.S. E-Commerce Growth

The deal arrives at a time when global e-commerce volumes continue to rise and logistics providers are under increasing pressure to improve delivery speed, efficiency, and cost management. Rather than investing heavily in building a dedicated residential delivery network in the United States, DHL has chosen to deepen its collaboration with USPS, allowing the company to scale operations while leveraging an already established nationwide infrastructure.

According to DHL eCommerce Americas CEO Scott Ashbaugh, the agreement creates a more stable platform for customers and supports the company’s long-term expansion plans in the U.S. market. Industry analysts also view the partnership as a practical response to the growing complexity of parcel delivery, where final-mile logistics remain one of the most expensive and operationally demanding stages of the fulfillment process.

USPS Strengthens Its Commercial Logistics Position

For USPS, the agreement represents a major commercial win as the organization continues efforts to diversify revenue streams and strengthen its financial position. The Postal Service has increasingly positioned itself as a critical logistics infrastructure partner for major parcel carriers, offering nationwide reach that would be difficult and costly for private operators to replicate independently.

The contract is expected to generate more than $10 billion in revenue over its duration, making it one of the most significant agreements in USPS’s parcel delivery business. The partnership also reinforces a broader industry trend where logistics providers focus on specialized segments of the delivery chain while relying on strategic partnerships for nationwide residential coverage.

As competition intensifies across the global e-commerce logistics sector, the DHL-USPS agreement highlights how collaboration, infrastructure sharing, and operational efficiency are becoming central to long-term growth strategies. With parcel volumes projected to continue rising throughout the decade, both organizations are positioning themselves to capture a larger share of the expanding U.S. e-commerce market.

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Dubai CommerCity Unites E-Commerce Logistics and Customs Processes in a Single Ecosystem

Dubai CommerCity

Dubai has signed a new collaboration that will strengthen its cross-border digital trade infrastructure in line with its goal of becoming one of the global e-commerce hubs. Dubai CommerCity, the region’s first free zone focused exclusively on digital commerce, announced that it has established a strategic partnership with Dubai Customs, Dubai Municipality and logistics company NAQEL Express.

Under the new collaboration, it is aimed to accelerate customs processes, optimize logistics operations and create a more integrated digital trade infrastructure for companies engaged in international e-commerce.

Customs and Logistics Processes Are Becoming Digital

Together with the partnership model, it is aimed to process products entering and leaving the United Arab Emirates more quickly, reduce operational bottlenecks and accelerate delivery processes. Digital integration systems will be implemented especially to reduce delays experienced in cross-border e-commerce operations.

Abdulrahman Shahin, Senior Vice President of Operations at Dubai CommerCity, stated that the collaboration would strengthen connectivity within the digital trade ecosystem and used the following statements: “This integration is an important step that will enable seamless operations between free zones, regulatory authorities and logistics providers. We are creating an integrated digital structure that supports companies in scaling faster.” Shahin also emphasized that the project was designed in line with the UAE’s “Zero Government Bureaucracy Programme” vision.

Dubai Customs Will Accelerate Processes

Under the agreement, Dubai Customs will make processes more efficient through advanced digital customs systems. It was stated that the authority will focus especially on reducing paperwork, shortening product transit times and increasing processing speed in international shipments. Officials aim to minimize the operational difficulties faced by online sellers when shipping products to different markets through this system.

Emphasis on Product Safety and Regulation

Dubai Municipality will be responsible for product safety, quality standards and inspection processes. While the authority checks whether imported and exported products comply with health and quality criteria, it will also ensure that processing times proceed quickly. Dr. Naseem Mohammed Rafee, Acting CEO of the Environment, Health and Safety Agency at Dubai Municipality, stated that public and private sector coordination is critically important in regulatory processes. The new model is expected to create a more transparent structure for sellers trying to manage regulatory processes in different countries.

NAQEL Express Will Strengthen Last-Mile Deliveries

NAQEL Express, one of the region’s important logistics companies, will also provide end-to-end transportation and fulfillment services in the project. The company aims to increase delivery reliability with its regional distribution network and last-mile delivery infrastructure.

Dr. Adnan Ibrahim Al Marzooa, Deputy CEO of NAQEL Express, stated that a significant transformation had taken place in the operational model thanks to the integration and made the following statement: “Thanks to this structure, which reduces processing times and automates customs and delivery processes, supply chain efficiency and service quality have increased significantly.”

Cross-Border E-Commerce Is Growing Rapidly in the Gulf Region

According to industry experts, the collaboration is seen as an important part of the Gulf countries’ strategy to gain a larger share from the rapidly growing digital trade market. In the Middle East, cross-border e-commerce has recorded significant growth in recent years with the increase in smartphone use, the spread of digital payment systems and the rise in demand for international brands.

The fact that companies operating under Dubai CommerCity will be able to receive warehousing, customs support, logistics and regulatory consultancy within a single ecosystem is considered an important advantage that could accelerate especially SMEs’ regional growth processes.

Dubai Aims to Become a Regional Digital Trade Hub

The new initiative is expected to make Dubai more attractive for international brands and SMEs seeking to enter the Middle East market. With the simplification of operational processes and the strengthening of delivery infrastructure, it is stated that Dubai aims to become a competitive hub for digital trade companies. Experts agree that integrated digital solutions, fast logistics networks and public-private sector collaborations will play a critical role for success in the e-commerce sector in the future.

UAE-Based RSA XB Raises $1.5 Million Seed Round to Expand Cross-Border Logistics

UAE-Based RSA XB Raises $1.5 Million Seed Round to Expand Cross-Border Logistics

Dubai-based logistics startup RSA XB has secured $1.5 million in a Seed funding round led by 21 Ventures, marking its official spin-off from RSA Global as the company accelerates development of AI-powered cross-border shipping solutions for e-commerce businesses.

The company is focused on simplifying international logistics operations for small and medium-sized enterprises by offering a modular shipping platform that combines air freight, customs clearance, and last-mile delivery services under one flexible infrastructure. Unlike traditional logistics models that require heavy operational investments, RSA XB enables businesses to customize international shipping services under their own brand without building extensive logistics networks.

AI and Flexible Logistics at the Core

RSA XB’s platform operates through a “service modules” system, allowing logistics functions to be combined or separated depending on route requirements and operational needs. The company also integrates an artificial intelligence layer designed to automate operational workflows and improve coordination between freight operators, customs brokers, and last-mile delivery providers.

By consolidating shipments for smaller businesses, RSA XB aims to reduce shipping costs while improving delivery efficiency across international trade corridors. The company believes this model can help SMEs compete more effectively in the rapidly growing global e-commerce market.

Expansion Plans Across Key Trade Routes

In its first expansion phase, RSA XB plans to strengthen operations across major trade corridors connecting India, the Gulf region, the United Kingdom, and Europe. The strategy comes as Indian businesses increasingly look toward international expansion and cross-border commerce opportunities.

Operating from Dubai with additional activities in India, RSA XB intends to use the fresh capital to enhance its technology infrastructure, improve data management capabilities, and launch new shipping routes over the next 18 months. The startup is also preparing for additional fundraising efforts by the end of 2026 as it scales operations globally.

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$45.2B UAE-Türkiye Trade Momentum Drives New KEZAD-Trendyol Logistics Partnership

$45.2B UAE-Türkiye Trade Momentum Drives New KEZAD-Trendyol Logistics Partnership

KEZAD Group and Trendyol Group, Türkiye’s first decacorn and one of the region’s leading e-commerce platforms, have signed a strategic Memorandum of Understanding (MoU) to explore the development of an e-commerce logistics cluster within KEZAD in Abu Dhabi.

The agreement was signed during the UAE-Türkiye Joint Business Council Forum held in Istanbul, where senior business leaders and government representatives from both countries gathered to strengthen bilateral trade, investment, and private-sector cooperation.

The partnership aims to support Trendyol’s regional expansion strategy by leveraging KEZAD’s integrated logistics and industrial ecosystem. Through the proposed collaboration, the companies plan to evaluate opportunities that would enhance supply chain efficiency, accelerate regional distribution capabilities, and improve market access across the Middle East and surrounding markets.

Trendyol currently serves more than 40 million customers and works with approximately 250,000 sellers across its e-commerce ecosystem, offering over 40 million products on its platform. The company has rapidly expanded its international footprint in recent years, positioning itself as one of the most influential technology and e-commerce companies in the region.

UAE-Türkiye Trade Relations Continue to Strengthen Under CEPA

The signing reflects the growing economic relationship between the UAE and Türkiye following the implementation of the Comprehensive Economic Partnership Agreement (CEPA), which continues to accelerate bilateral trade and investment flows between the two countries.

During the forum, Abdullah Al Hameli, CEO of Economic Cities and Free Zone and Co-Chair of the UAE–Türkiye Joint Business Council, highlighted the significance of the agreement and emphasized the increasing strength of UAE–Türkiye economic ties.

According to officials, the UAE’s non-oil foreign trade with Türkiye exceeded $45.2 billion in 2025, underlining the rapid growth of commercial cooperation between the two markets.

The UAE delegation participating in the forum was led by H.E. Dr. Thani Al Zeyoudi, UAE Minister of State for Foreign Trade, and included more than 65 business leaders and representatives from Emirati companies.

KEZAD Group stated that the partnership reinforces Abu Dhabi’s role as a strategic logistics and trade gateway for international companies seeking faster regional market access, resilient supply chains, and integrated distribution infrastructure.

As regional e-commerce and cross-border trade continue to expand, collaborations between major logistics operators and digital commerce platforms are expected to play an increasingly important role in shaping the future of the Middle East’s supply chain ecosystem.

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Landmark Group Recognised Among the Best Workplaces in the UAE and Saudi Arabia

Landmark Group

Landmark Group, one of the Middle East’s leading retail and hospitality groups, achieved significant regional success with its investments in employee experience and corporate culture. Landmark Retail and Landmark Arabia, both part of the group, were recognised among the best workplaces in the 2026 lists published by Great Place to Work Middle East.

Landmark Retail, which operates in the United Arab Emirates, ranked 8th in the “Best Workplaces in the UAE 2026” list in the Large Organisations category. The company also became the highest-ranked retail brand on the list. Landmark Arabia, which continues its operations in Saudi Arabia, rose to 6th place in the large organisations category in the “Best Workplaces in Saudi Arabia 2026” list.

Employee Experience and Corporate Culture Came to the Fore at Landmark

It was stated that the achievements were the result of the company’s long-standing investments in employee engagement, leadership development, inclusion and career development.

Landmark Group Director Nisha Jagtiani made the following remarks on the issue: “This recognition is a proud moment for Landmark Group, and above all, for our people. This achievement reflects the commitment of our leaders and our teams keeping our culture alive every day.” Jagtiani also emphasized that the company would continue to create a working environment where employees feel valued and empowered.

“The Culture of Our Teams Is Behind the Success”

Landmark Retail CEO Kabir Lumba stated that the company’s achievement was directly linked to its employee culture. Lumba said in his statement, “Landmark Retail’s ranking among the UAE’s top 10 workplaces is an important milestone for us. This achievement shows the strong culture that our teams have built together across our stores, offices, digital platforms and all our operations.”

Emphasis on the Saudi Arabian Market

Landmark Arabia Country Head Vedapuri Thachampattu also drew attention to the strategic importance of Saudi Arabia for the group. Thachampattu said, “Saudi Arabia remains one of Landmark Group’s most important markets. This achievement reflects the commitment and passion of our teams across the kingdom.”

Strong Performance in the Field of Women Employees

Landmark Group also drew attention with its performance in employee diversity and an inclusive work environment. The group ranked 7th in the GCC region within the scope of its practices for women employees.

It was stated that employees’ contribution to customer experience, team solidarity and operational success was decisive in this result. It was also stated that the company particularly invests in the development of Saudi talent and focuses on creating long-term career opportunities for employees.

It was reported that Landmark Group, which has more than 53,000 employees, has regularly received Great Place to Work certification since 2017 and continues its employee satisfaction-focused strategies.

Amazon Invests €15 Billion in France to Expand Logistics and AI Operations

Amazon Invests €15 Billion in France to Expand Logistics and AI Operations

Amazon has announced plans to invest more than €15 billion in France between 2026 and 2028, marking the company’s largest-ever investment in the country. The move is expected to strengthen Amazon’s logistics network, expand its cloud and artificial intelligence infrastructure, and create over 7,000 permanent jobs across France.

The investment will cover both infrastructure development and operational spending. Amazon confirmed that the funds will support the construction of new logistics centers, upgrades to its existing fulfillment network, and the expansion of AWS cloud and AI capabilities in France. The company says the initiative aims to deliver faster shipping, broader product selection, and improved operational efficiency while also reducing environmental impact through a more localized logistics model.

New Logistics Centers to Drive Job Creation

Amazon revealed that several new distribution facilities will begin operations starting in 2026. Planned sites include Illiers-Combray, Beauvais, Colombier-Saugnieu, and Ensisheim. Together, these facilities are expected to generate more than 7,000 permanent jobs over the next few years. �
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The expansion reflects Amazon’s growing focus on strengthening European logistics capabilities amid rising e-commerce demand and increasing competition from Asian retail platforms. France continues to be one of Amazon’s key strategic markets in Europe, supported by a growing digital economy and strong consumer demand for fast delivery services.

France Strengthens Its Position as an AI and Cloud Hub

A significant portion of the investment will also be directed toward Amazon Web Services and artificial intelligence infrastructure. France has recently emerged as a major European hub for AI development, attracting investments from global technology companies including Amazon and Microsoft.


Amazon stated that expanding its cloud infrastructure in France will help businesses, startups, and enterprises accelerate AI adoption and digital transformation initiatives. The company previously invested over €1.2 billion in France in 2024 to strengthen logistics and AWS infrastructure, making this latest commitment a substantial escalation of its long-term strategy in the country.

France Continues to Attract Global Tech Investments

The announcement also reinforces France’s ambition to position itself as a leading European destination for international technology investments. The country has increasingly attracted large-scale commitments tied to AI, cloud computing, logistics, and advanced digital infrastructure.

As competition intensifies across Europe’s e-commerce and AI sectors, Amazon’s latest investment signals growing confidence in France’s long-term role within the global digital economy.

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Talabat Egypt Opens MENA’s Largest Distribution Center

Talabat

Talabat, the leading online food and grocery ordering platform in the Middle East and North Africa (MENA) region, opened MENA’s largest distribution center in Cairo, Egypt.

The giant distribution center was opened in the presence of Minister of Communications and Information Technology Raafat Hendy, on behalf of the Prime Minister, alongside Minister of Finance Ahmed Kouchouk, Minister of Investment and Foreign Trade Mohamed Farid, Minister of Trade and Industry Khaled Hashem, and CEO of the Information Technology Industry Development Agency (ITIDA) Ahmed Elzaher.

Talabat’s Giant Facility Covers 27 Thousand Square Meters

Situated along the Cairo–Suez road within a logistics hub, the facility covers 27,000 square meters. The facility has the capacity to process approximately 1 million items per day. It currently serves 12 cities and plans to expand its reach to 17 cities.

Mohamed Farid said the project reflects the strong growth of Egypt’s logistics and e-commerce sectors and the rising role of technology in optimizing supply chains and operations. The ICT Minister stated that Talabat’s expansion, highlighted by the launch of an AI-driven logistics hub, demonstrates increasing confidence in Egypt’s market and the country’s strong e-commerce potential.

Hendy stated that improvements in digital infrastructure, together with the rapid growth of e-commerce across mobile and online platforms, have been key factors in attracting investment and encouraging international companies to grow their presence in Egypt’s digital economy. He also noted that the company’s reliance on a technology and shared services hub in Egypt underscores its trust in local talent to deliver high-value services, including application development and customer support for various markets.

Egypt-Based Cross-Border Services Team Accounts for 74% of the Company’s Shared Services

The hub is powered by integrated real-time systems that connect inventory, retail outlets, and supply chain functions, ensuring seamless and efficient operations. It also uses the company’s proprietary AI models to predict demand, optimize inventory allocation, and automate processes; this improves accuracy, speed, and responsiveness while reducing waste across the network.

Talabat Egypt functions as a central hub for the company’s operations across the MENA region. It has approximately 3,100 employees, including more than 1,600 specialists in its technology and shared services center supporting eight regional markets. The Egypt-based cross-border services team accounts for 74% of the company’s shared services.

Quiqup Expands Into Platform-Led Commerce With “Shop Local” Initiative

Quiqup Expands Into Platform-Led Commerce With “Shop Local” Initiative

UAE-based logistics company Quiqup has taken a strategic step beyond its traditional delivery operations with the launch of a new platform designed to support local business growth. The initiative, introduced under the name “Shop Local,” reflects a broader shift in the e-commerce landscape where logistics providers are moving closer to the consumer-facing layer of digital commerce.

The platform is built to bring together UAE-based brands in a single environment, enabling customers to discover and purchase from local businesses while benefiting from integrated fulfillment and delivery services. By combining visibility with logistics infrastructure, Quiqup is positioning itself not only as a service provider but as an active enabler of e-commerce expansion.

This move comes at a time when competition in the UAE’s online retail market is intensifying. While large marketplaces continue to dominate traffic and transactions, smaller businesses often face challenges in gaining visibility and managing operational complexity. Quiqup’s approach addresses both of these constraints by creating a more streamlined path from product discovery to final delivery.

The Convergence of Logistics and Marketplace Models

At its core, the “Shop Local” platform reflects a deeper transformation in how digital commerce ecosystems are evolving. Logistics is no longer operating purely in the background. Instead, it is becoming embedded within the customer journey, reducing friction between sellers and buyers. For local businesses, this integration can significantly lower the barriers to entry, particularly in areas such as last-mile delivery, order management, and customer experience.

Supporting Local Business in a Competitive Market

The emphasis on supporting local brands also aligns with wider economic priorities in the UAE, where strengthening domestic business ecosystems and encouraging entrepreneurship remain key focus areas. By highlighting locally based sellers, the platform contributes to increasing their exposure in a market that is otherwise highly competitive and often dominated by global players.

From a strategic perspective, Quiqup’s expansion into a platform model signals a growing convergence between logistics and marketplace functions. Companies that were once confined to backend operations are now building direct connections with both merchants and consumers. This convergence is expected to reshape competitive dynamics, as businesses look for integrated solutions rather than managing multiple service providers.

At the same time, the success of such platforms will depend on their ability to balance visibility, reliability, and user experience. For SMEs, consistent delivery performance and ease of use remain critical factors in determining whether a platform can genuinely support long-term growth.

The launch of “Shop Local” therefore represents more than a new product offering. It highlights an ongoing shift toward more connected and infrastructure-driven commerce models, where logistics providers play a central role in enabling business expansion.

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Saudi Arabia’s Delivery Sector Recorded 118 Million Orders in the First Quarter

delivery

Saudi Arabia’s delivery sector reached more than 118 million orders in the first quarter of 2026. This figure represents a 49 percent annual increase.

According to the Saudi Transport General Authority, the delivery sector in Saudi Arabia reached more than 124 million orders in the fourth quarter of 2025. The sector also delivered a remarkable performance in the first quarter of 2026. Accordingly, more than 118 million orders were recorded in Q1 2026, marking a 49 percent increase.

According to the Authority’s statistics, the highest share of total delivery orders in Q1 2026 was recorded in the Riyadh region with 44 percent. It was followed by Makkah (22.21 percent) and the Eastern Province (16.23 percent). Madinah accounted for 4.97 percent of total orders. The other regions were as follows: Asir (3.34 percent), Qassim (2.77 percent), Tabuk (1.74 percent), Hail (1.66 percent), Jazan (1.14 percent), Najran (0.64 percent), Al-Jouf (0.65 percent), Northern Borders (0.51 percent), and Al-Baha (0.18 percent).

A Major Player in E-Commerce and Food Delivery

These figures indicate strong demand, in addition to seasonal fluctuations in e-commerce, food, and retail delivery activities. The growth in delivery volumes also reflected changing consumer behavior. Increased reliance on app-based platforms, real-time tracking technologies, and integrated supply chain solutions reshaped retail and service distribution across urban and regional markets.

In Saudi Arabia, the deli very sector has become one of the cornerstones of the digital economy thanks to e-commerce, food delivery platforms, and last-mile logistics services. The Transport General Authority stated that the growth in the sector “reflects the expansion in service scope, improved operational efficiency, and faster fulfillment of beneficiary requests.”

The National Transport and Logistics Strategy aims to position Saudi Arabia as a “global logistics hub.” In this context, regulatory reforms and investments aimed at increasing logistics efficiency and improving service quality contributed to the deli very sector.