L’Oréal announced that its adjusted like-for-like sales increased by 6.7 percent throughout the first quarter of 2026. It also stated that this growth outpaced the wider global beauty market. The company’s e-commerce sales recorded double-digit growth in Europe and emerging markets.
L’Oréal reported $14.22 billion in sales in Q1 2026. The cosmetics group emphasized that growth was achieved across all divisions, regions, and sales channels. The company announced that adjusted like-for-like sales (LFL) increased by 6.7 percent throughout Q1. It stated that this was above the overall global beauty market.
Europe Made the Biggest Contribution to LOréal’s Sales; Professional Products Delivered the Strongest Performance
According to the data announced by L’Oréal, the company’s sales increased by 3.6 percent compared to the same period of the previous year. LFL growth stood at 7.6 percent. At constant exchange rates, revenue increased by 9.1 percent. However, exchange rate movements had a 5.5 percent negative impact on sales. Every division and every region made a positive contribution throughout Q1.
The biggest contribution came from Europe. Double-digit growth was seen in emerging markets. Professional Products was the strongest-performing division, with 13.1 percent growth. The performances of the other divisions were as follows: dermatological beauty (+10.2 percent), luxe (+5.6 percent), and consumer products (+4.1 percent).
E-Commerce Sales Recorded Double-Digit Growth
The main drivers of L’Oréal’s growth throughout Q1 2026 were fragrances and haircare products. The skincare division reached strong levels of innovation. E-commerce sales recorded double-digit growth, led by Europe and emerging markets. Geographically, Europe reported growth of 5.5 percent, while North America grew by 7.6 percent. North Asia increased by 4.8 percent, South Asia Pacific, Middle East and North Africa – Sub-Saharan Africa rose by 15.4 percent, and Latin America increased by 5.1 percent. On the other hand, North Asia sales declined by 9 percent.