Jump Scores $23 Million in Series A as Rodriguez and Lore Push into Fan-Centric Ticketing

Jump—a startup founded by former MLB star Alex Rodriguez, entrepreneur Marc Lore, and industry veteran Jordy Leiser—has successfully closed $23 million in Series A funding, bringing its total funding to approximately $58 million. The company is now valued at over $100 million, signaling strong investor confidence in its mission to transform the sports ticketing and fan experience industry.

From Legacy Systems to Seamless Fan Experiences

Jump is positioning itself as a one-stop platform for sports fan engagement—bundling ticketing, merchandise, concessions, and even in-game upgrades into a cohesive digital experience. Instead of navigating multiple services, fans interact with a unified system that blends convenience with personalization.

The startup has already secured partnerships with four professional sports franchises, including the NBA’s Minnesota Timberwolves and WNBA’s Lynx—teams co-owned by Rodriguez and Lore—as well as the North Carolina Courage and North Carolina FC. Operating under a software-as-a-service model, Jump charges licensing fees and retains a small percentage of transactions, allowing teams to maintain control over fan data and interactions.

Although annual revenue remains under $10 million, early results are promising. Teams using Jump report improved cost savings, increased ticket bundle sales, and richer fan engagement. The company’s AI-driven tools streamline offerings, enabling dynamic seat upgrades, bulk purchases, and personalized promotions—features rarely found in traditional ticketing platforms.

Rodriguez and Lore’s dual roles as team owners and startup founders give Jump a strategic testing ground and built-in showcase for its technology. Their ownership of the Timberwolves and Lynx—finalized in mid-2025—provides a real-world stage to fine-tune offerings and demonstrate value to other franchises.

With this new injection of capital, Jump plans to expand its team, enhance technical capabilities, and accelerate onboarding of new clients. By addressing long-standing shortcomings in the fan experience, the company aims to redefine how audiences engage with live sports—making every touchpoint personalized, effortless, and memorable.