Vietnam and Cambodia Target $20 Billion Trade with Cross-Border E-Commerce Push
PHNOM PENH – Vietnam and Cambodia are strengthening cooperation in cross-border e-commerce as both nations seek to accelerate exports, deepen digital trade ties, and achieve an ambitious bilateral trade target of $20 billion in the coming years.
The initiative was highlighted during a seminar in Phnom Penh jointly organized by Vietnam’s E-commerce and Digital Economy Agency under the Ministry of Industry and Trade (MoIT), the Vietnam Trade Office in Cambodia, and the Cambodia Chamber of Commerce (CCC). The event brought together government officials, business leaders, and exporters to discuss how digital commerce can expand market access and create new growth opportunities for companies in both countries.
Bilateral Trade Continues to Grow
Trade between Vietnam and Cambodia exceeded $11.3 billion in 2025, reflecting growing economic ties between the neighboring countries. Officials believe cross-border e-commerce will play a critical role in nearly doubling that figure by enabling businesses-particularly small and medium-sized enterprises-to sell directly to consumers across borders.
Nguyen Anh Vu, head of the Vietnamese Ministry of Industry and Trade delegation, described digital commerce as a new engine for economic growth that can strengthen supply chains while expanding export opportunities for local businesses.
Digital Economy Creates New Opportunities
Vietnam remains one of Southeast Asia’s fastest-growing e-commerce markets. The country’s online retail sector reached an estimated $31 billion in 2025, growing more than 25% year over year, with around 60% of the population shopping online. Cambodia, meanwhile, is experiencing rapid digital transformation driven by increasing internet penetration, a young consumer base, and wider adoption of digital payment solutions.
Officials from both countries noted that their geographic proximity and improving logistics networks create favorable conditions for cross-border online trade, allowing businesses to reach customers more efficiently through digital platforms.
Focus on Business Collaboration
The seminar also explored policies supporting online exports, consumer purchasing trends, e-commerce infrastructure, and future cooperation between Vietnamese and Cambodian businesses. Companies from both countries showcased products and discussed potential commercial partnerships during networking sessions.
Cambodia Chamber of Commerce Vice President Tan Monivann said the country’s digital economy is still developing but can benefit from Vietnam’s experience in e-commerce regulation and digital trade. He also reaffirmed Cambodia’s commitment to supporting investment in manufacturing, food processing, and technology sectors.
Industry representatives believe stronger digital cooperation will not only increase bilateral trade but also improve supply chain efficiency and enhance regional competitiveness as Southeast Asia’s e-commerce market continues to expand.
As ASEAN economies accelerate digital transformation, Vietnam and Cambodia are positioning cross-border e-commerce as a strategic pillar for export growth, offering businesses faster access to regional and global consumers.